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Princess Goes Hollywood

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This Swiss label was founded by Christian Gehrig and Dr Simone Peters in 2006 and has grown into an international brand creating timeless pieces made from the softest cashmere, cashmere blends and Italian yarns. They have a sense of humour in their designs often creating knits with cartoon characters or prints. Although the brand has grown from strength to strength they still create their pieces from the small village of Hägendorf, Switzerland surrounded by sprawling countryside. What initially started as a knitwear company has eventually evolved to include skirts and dresses, trousers, tops, jackets and accessories. Each piece is finished off with the Princess Goes Hollywood trademark frog embellished on each of the garments.